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Blog

What did OR Daily, The Gear Junkie, and Gear Institute pick as their First Looks at Outdoor Retailer? Lots from our brands!

Outdoor Retailer 2017 is in now full swing! These three major trend-tracking publications test-drove the 2018 gear lines by all the major brands, including Exxel's brands, Sierra Designs, Kelty and Wenzel.  Here's what happened ...

OR Daily Featured on Wenzel and Kelty on their Pre-Show "Gear Trends" Cover. Wenzel's Shenanigan teepee and Kelty's Sequoia tent!  The editors camped out in Boulder to test the gear, and said the Shenanigan just might be "the most Instagrammable teepee we've ever seen". And they relished the high head room in the Sequoia.

See both these tents in more depth on p. 26, under "Shelter Shake-Up"

Also, see Sierra Designs' new Nitro mummy bag 0º, with no PFCs, on p. 28, under "Uncompromised Sleep".

The Gear Junkie's First Look: Upcoming 2018 Outdoors Gear picked three of our pieces - Kelty's Journey PerfectFIT child carrier featuring a roll cage, Sierra Designs' Cloud 30 zipperless sleeping bag, and the stylish Wenzel Shenanigan teepee.

Gear Institute's Sneak Peak: The Coolest Camp Gear of 2018 features so many of our 2018 lines. In their "Kelty Camping" write up, they highlight the Journey PerfectFIT child carrier, Snapshot trekking pole, Sequoia family camping tent and Tru.Comfort camp bed with Vortex Inflation System.  And in their article on "The Staying Power of Sierra Designs", they discuss all the 2018 bags having PFC-free insulation and fabrics, and the semi-freestanding Sweet Suite tent.

We'll report more news from Outdoor Retailer Summer Market, soon!

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Our In-House Army Vet Develops SJK’s First Original Camo Pattern

Meet Vince Mares and Disruptive Shadow Technology. (Pictured here: Vince with our Marketing Director Marily Melis.)  We caught up with Vince Mares, Creative Director for Slumberjack Tactical Hunting Gear and Exxel’s Big Market & Outfitter Group. Vince gave us insight into SJK’s first original camo pattern, Disruptive Shadow Technology, which he created. DST debuted at SHOT Show 2017, will show at [...]

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Bring on Outdoor Retailer!

We are excited to head to Salt Lake City one last time. The office is jamming to get everything packed and shipped out. As out appointments and schedules fill up for the week it is almost like a reunion at every show. The outdoor industry is pretty neat like that - lots of friendships built [...]

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New Props from the Press - We're Grateful for this Gear Love!

Many of our brands recently got big kudos by Outside Magazine, Backpacker Magazine, Outdoor Gear Lab and a rad blog called Distressed Mullet - For The People Who Paddle. Thought we'd share.             Sierra Designs' DriDown included in Outside Magazine's 40 Most Significant.Outside Magazine is celebrating its 40th Anniversary in many wonderful [...]

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Welcome to Exxel's Blog

We are working up some great stories on our company, its wonderful staff and what we have coming up. Please stay tuned for regular updates and insider advice and tips.

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A house of many brands...

Based in Colorado with facilities in California, Alabama, Nevada and Shanghai. We house over 10 brands including:Kelty, Sierra Designs, Ultimate Direction, Slumberjack, Wenzel, Master Sportsman, X2O Sports, Insta-bed, Suisse Sport along with several licensing agreements with Serta, Disney, Lucas Films and Pixar. 

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